Enabling digital signage through the Amazon Fire Stick

March 9, 2024

Digital signages have become an increasingly popular method for businesses to convey information, advertisements, and interactive content to their customers or employees. With the advent of technology, the options for implementing digital signage have expanded, offering more flexibility and affordability.

One such versatile solution is leveraging the Amazon Fire Stick, a small yet powerful device originally designed for streaming media content on televisions. In this article, we’ll delve into what the Amazon Fire Stick is, explore its features, and guide you through the process of enabling digital signage using this innovative device.

What is an Amazon Fire Stick?

The Amazon Fire Stick is a compact streaming device developed by Amazon, designed to transform any compatible television into a smart TV. It is a small, plug-and-play device that connects to the HDMI port of your TV, allowing you to access a wide range of streaming services, apps, games, and other content directly on your television screen.

Essentially, the Fire Stick enables users to stream movies, TV shows, music, and more from popular platforms like Netflix, Amazon Prime Video, Hulu, Disney+, and many others. The device operates on Amazon’s Fire OS, a customized version of the Android operating system optimized for media consumption.

Equipped with built-in Wi-Fi connectivity, the Fire Stick seamlessly connects to your home network, enabling smooth streaming of high-definition content.  It also comes with a remote control featuring voice search capabilities, making it easy to find and navigate through your favorite content using simple voice commands.

How to enable Digital Signages through a fire stick

To enable digital signage through a Fire Stick, you first need to set up the Fire Stick using the following steps:

  • Connect the Fire TV Stick to the power adapter using the USB cable and plug it into the HDMI port of your display.
  • Turn on your device and choose the corresponding HDMI input source on your screen.
  • Wait for the Amazon Fire Stick logo to appear
  • Select your preferred language and WI-Fi network details using the remote
  • Sign in to your registered Amazon account.
  • Once signed in, you can configure your Amazon Fire TV Stick further according to your preferences.

Next, you need to download and install the Intelisa app on your Amazon Fire TV Stick; you can start by voice searching if you have an Alexa voice remote.

Alternatively, you can manually search for the app by following these steps:

  • Navigate to the Home page menu and select ‘Find.’
  • Choose the ‘Search’ option.
  • Use the directional pad to type ‘Intelisa’ and press the Select button to highlight the app.
  • Select the Intelisa app from the results and press the Select button.
  • Click on ‘Download.’
  • Wait for the download to complete, and then select ‘Open’ to launch the app.

Once the Intelisa app is launched, a eight-digit unique Screen Registration Code will appear on your screen. Enter this code on your Intelisa portal.

Now that you are all set, it’s time to configure content and settings:

  • Upload images, videos, or other multimedia content for your digital signage.
  • Customize the layout, scheduling, and other settings according to your preferences.

Save your changes and ensure that your Fire TV Stick remains connected to the internet for seamless content updates and management.

Applications of Digital signage using the Amazon Firestick

Let’s now look at some common applications of digital signage using the Amazon Firestick:

  • Retail Stores: Display promotions, product information, and advertisements to attract customers and enhance their shopping experience.
  • Restaurants and Cafes: Showcase menu items, daily specials, and upcoming events to inform customers and encourage upselling by using digital signage in restaurants.
  • Corporate Offices: Share important announcements, company news, and employee recognition to improve internal communication and engagement.
  • Healthcare Facilities: Provide patient education, wayfinding information, and appointment reminders to enhance the patient experience and streamline operations.
  • OOH Advertising: Install weather-resistant digital signage displays in outdoor locations such as bus stops, street corners, and sports arenas to reach a broader audience and increase brand visibility.
  • Transportation Hubs: Display real-time travel updates, departure schedules, and safety information to assist passengers and improve the overall transit experience.
  • Hotels and Hospitality: Welcome guests with personalized messages, promote amenities and services, and provide local area recommendations to enhance their stay.
  • Entertainment Venues: Advertise upcoming shows, movie schedules, and concession offerings to attract patrons and increase revenue.
General applications of Fire sticks

The Amazon Fire Stick allows you to stream movies, TV shows, and music from popular services like Netflix and Amazon Prime Video on your TV. You can also install apps, browse the web, and mirror content from your devices.

Additionally, with Intelisa, you can use the Fire Stick for digital signages, displaying ads, announcements, or other content on your TV screen. It’s a versatile device that offers a range of entertainment and productivity options, all accessible through a simple plug-and-play setup.

Types of Firestick, specifications and reviews

You’ll find several Amazon Firestick options as you browse through the website. Let’s have a quick glimpse at the ones with the highest ratings:

Fire TV Stick with Alexa Voice Remote (includes TV and app controls)

With 84K+ reviews and 4.3 stars, this Amazon Fire Stick with Alexa voice remote is the preferred option. Let’s look at some of its specifications:

  • Output resolution supported: 1080p and 720p up to 60 fps
  • Processor: Quad-core 1.7 GHz
  • GPU: IMG GE8300
  • Storage: 8 GB internal
  • Voice support: Yes, with Alexa Voice Remote (included) or the free Fire TV app (available for download on Fire OS, Android, and iOS)
  • Audio support: Dolby Atmos, Dolby Digital, Dolby Digital+ Surround sound and HDMI Audio passthrough for Dolby Digital, Dolby Digital+, Dolby Atmos.
  • TV compatibility: High-definition television with available HDMI input, internet connection via wifi, a power outlet
  • Video content formats supported: HDR 10, HDR10+, HLG, H.265, H.264, Vp9

Note: This Fire TV stick does not support 4K streaming. If that feature interests you, you can check Fire TV Stick 4K, which has 7,550 reviews and a 4.3-star rating.

Fire TV Stick Lite with all-new Alexa Voice Remote Lite

With 12K+ reviews, a 4.3-star rating, and 2K+ sales in the last month, this Fire TV Stick Lite can be a great pick. Let’s look at the specifications to see if it suits your needs:

  • Output resolution supported: 1080p and 720p up to 60 fps
  • Video content formats supported: HDR 10, HDR10+, HLG, H.265, H.264, Vp9
  • Voice support: Yes, with Alexa Voice Remote Lite (included) or the free Fire TV app (available for download on Fire OS, Android, and iOS)
  • Storage: 8 GB internal
  • Processor: Quad-core 1.7 GHzAudio support
  • Audio support: HDMI audio passthrough of Dolby-encoded audio (Dolby Digital, Dolby Digital+, Dolby Atmos

Now that you have all the information you need to enable digital signages using Fire Stick, it’s time to put this knowledge into use. If you want to learn more about how you can make the most of these two technologies, book a free trial today! Let our team of experts guide you through the way.

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